I’ve been around cycling for as long as I can remember. My father and uncle both picked up the sport in their school days which kickstarted the family obsession. Naturally some of my earliest memories are from bike races we’d attend at weekends to watch Dad race, or local junior cyclocross events when I got a little older and started competing too. And although I didn’t continue the tradition of competitive cycling, I know I will always be a cyclist, in a world of such uncertainty, it is the one constant.
Despite this early exposure to the sport and a natural inclination towards business, Cyclistick wouldn’t get its start until 2012 when a good friend of mine was selling his old vinyl plotter. I didn’t have a grand vision for what the business would be, but I did have a few ideas of how vinyl might be helpful when it comes to cycling.
And that is what still drives the business today. A combination of riding bikes and testing ideas using a variety of materials. The mission statement, if there is one, would be to create great products using our knowledge of cycling and vinyl materials. Within that encapsulates an archive of cycling heritage that I feel compelled to maintain through the utmost care and attention when it comes to the products we create, but also how we handle ourselves as a business.
Along the way we’ve had the opportunity to work with some great people, including but not limited to Ribble Pro Cycling, GloriousCC and even a mention on a GCN episode for the work we did on the frame decals for a project bike. Our main focus though is on bike protection. Through my earlier work in the automotive world I gained an appreciation for paint protection film that would become the pillar of the business today.